"Curtain Up At Sardi's" 1957 SARDI, Vincent Jr. and BRYSON, Helen
An Exciting Repertoire of Nearly 300 Recipes From New York's Most Famous Theatrical Restaurant
SARDI, Vincent Jr. and BRYSON, Helen
8.25" x 5.75"
Jacket design by Irving Miller
Sardi's is a continental restaurant located at 234 West 44th Street, between Broadway and Eighth Avenue, in the Theater District of Manhattan, New York City. Sardi's opened at its current location on March 5, 1927. It is known for the caricatures of Broadway celebrities on its walls, of which there are over a thousand.
Sardi's was founded by Vincent Sardi Sr. and his wife Jenny Pallera, who had previously operated a restaurant nearby between 1921 and 1926. To attract customers, Sardi Sr. hired Russian refugee Alex Gard to draw caricatures in exchange for free food. Even after Gard's death, Sardi's continued to commission caricatures. Following the death of Vincent Sardi Sr. in 1969, Sardi's started to decline in the 1980s, eventually being sold off in 1986. After closing temporarily in 1990, it reopened with new staff.
The restaurant is today considered an institution in Broadway theatre. Over the years, the restaurant became known as a pre- and post-theater hangout, as well as a location for opening night parties, and was where the idea of the Tony Award was devised.