Society

"The Whims Of Fortune: The Memoirs Of Guy De Rothschild" 1985 ROTHSCHILD, Guy De (INSCRIBED)

ROTHSCHILD, Guy De

Inscribed on half-title page:

To Marvin and Lee Traub with warm wishes

Marvin Traub (May 14, 1925 – July 11, 2012) was an American businessman and writer. He was a prominent business executive in the retail sector known for his impact on merchandising and marketing. Traub was CEO and President of Bloomingdale's for twenty-two years leaving in 1992 to found his own consulting firm, Marvin Traub Associates. Between 1994 and 2000, Marvin Traub Associates participated in a joint venture with retail-focused investment banking firm, Financo, Inc.

[337] pp.

Random House

1985

First Edition

9 1/2" x 6 1/2"

Fine/ Fine

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Preeminent among this generation of Rothschilds, the head of the French Rothschild Bank until its nationalization in 1981, recalls his high-powered, star-studded life as an international businessman and jet set leader.

It is true that we are fascinated by the rich, and not always for a valid reason. Sadly, some live banal, purposeless lives of interest only by how they misuse or squander their wealth. Not so the case with Baron Guy de Rothschild, a scion of the French branch of the Jewish banking family. His early adulthood years coincided with the rise of Nazi Germany, and with the fall of France, there is a Gone with the Wind quality to his story—one that ultimately ends satisfactorily for him but tragically for members of his extended family. He relates that story movingly in this book, as he processes what it means to be wealthy and powerful, along with the social and moral duties that accompany such a position. Also included in the book is a loving but nuanced portrait of his wife, Marie-Hélène, “the Queen of Paris.” There is also a comical account of the thwarted kidnapping of one of his sons that ended with the Baron and the kidnapper exchanging Christmas cards (it is as if Peter Sellers interpreted Dostoevsky’s Crime and Punishment).

“If I have drawn from my stream of memories these anecdotes and details that seem to smack of snobbery, it is, needless to say, without the slightest intention of impressing anybody. On the contrary, what still astonishes me today is how perfectly natural all these things seemed, as if God on the seventh day had created the world in the image of my childhood universe, as if children everywhere lived in châteaux with countless rooms and hosts of servants solely occupied in satisfying their masters’ every desire.”

--Guy de Rothschild


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